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Avon True Color Love at 1st Lash Mascara for a Flawless Flutter!

Strengthen and condition your lashes for a flawless flutter with Avon True Color Love at 1st Lash Mascara. You will fall in love and seriously want to keep swiping!

Mascara is a makeup product every woman needs in her makeup bag. It instantly makes you look awake and alert, it’s the finishing touch to just about every eye makeup look, and, if you’re in a rush, you can just swipe on a couple of coats and look more put together instantly.

flawless flutter
Avon True Color Love at 1st Lash Mascara for a Flawless Flutter

Avon True Color Love at 1st Lash Mascara makes lashes look longer and fuller instantly.

What makes it truly special is the heart-shaped fibers — the latest innovation in mascara technology. The difference? Traditional fibers are heavy, and tend to weigh your lashes down over time. Our heart-shaped fibers, however, are hollow. That means no weight, ensuring your lashes stay lifted, curled, and oh-so fabulous all day long. Paired with our innovative brush, which utilizes 200 short and long bristles to fluff and visibly lengthen your lashes, you’ll be in love with Love at 1st Lash.

flawless flutter

Not only does  Avon True Color Love at 1st Lash Mascara have heart-shaped, lash-hugging fibers lock onto lashes and intertwine to provide instant length and weightless volume in just one application, but to make it even more unique and special it’s made with Avon’s luxurious The Love Complex™ Formula, that helps to nourish and hydrate your lashes instead of drying them out like traditional mascaras. This mix of Lycopene, Olive oil, and Vitamin E allow for a smoother application, and works to keep your lashes looking flexible and sumptuous all day long.

“We approached the development of Love At 1st Lash Mascara prioritizing the importance of hair care and the importance of beautiful eyelashes — two essentials at the heart of the formula,” says Susan Sterling, Executive Director of Product Development at Avon. “Together, all of these elements captures the essence of a modern mascara for customers looking for healthy ingredients and performance that keeps their lashes looking and feeling their most beautiful instantly and over time.”

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Avon True Color Love at 1st Lash Mascara is ophthalmologist-tested and safe for contact wearers.

For the most dramatic results use with Anew Clinical Unlimited Lashes.


Avon True Color Love at 1st Lash Mascara has a regular price of $12. Click here to check the current price and see if any special offers are available.

Click here to buy Avon True Color Love at 1st Lash Mascara

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